Category: Drive-Thru

Drive Thru Order Picture

When Jeff Bezos founded Amazon in July 1994, there were just 10,000 websites on the internet. They were only discoverable through rudimentary search engines that turned up little, if any, information relevant to the locally minded behaviors that companies have since sought to track, from ordering food from a nearby restaurant to searching for the

cars at a drive-thru

Drive-thrus are changing with society, with QSRs increasingly focusing on technology to improve their efficiency in a world of complex menu items and changing customer expectations. As shown in Figure 1 below, more QSRs are taking over 200 seconds to complete a drive-thru order, with wait times representing a huge hurdle for QSRs as they